CHBL / CJBL / CSBA
Engaging with audiences through campus events
There are 46.68 million junior high school students and 39.34 million senior high school students in China, with an audience of 86 million every year.
We provide opportunities for brands to engage with audiences and enter campuses through our events.
Atlanture sports and entertainment.
Basketball Audiences - Event Reach
36,000+ Team members and their family members
Campus Audiences - Campus Activities Reach
86 Million+ Students
Sports Audiences - Mass Market Communication
360 Million+ Overall reach through our events, activities, mass media and own media exposures.
Reach targeted audiences through sports and basketball activities
Engaging with students and their families through online and offline activities
Sports and Entertainment
Connect with audiences through the love of sports and entertainment
Official Campus Basketball
Five-on-Five Basketball League in China.
China High School Basketball League
China Junior High School Basketball League
China Student Basketball Association Tournaments
Junior and High School Students Basketball Leagues and Tournaments
Sponsored by the China Junior and High School Sports Association and the Chinese Basketball Association for the last 16 successful seasons!
Reporting and exposure from CCTV Sports, Tencent Sports, Hupu, TikTok and other national media outlets!
Covering 32 provinces, municipalities and autonomous regions across the country, with over 3000 events, and more than 1,000 participating teams!
Participating athletes have joined China's National Basketball Youth Team, representing players with the highest level of basketball competition in the nation!
Multiple IP activities developed throughout the leagues and tournaments, with exclusive activities executed throughout campuses across the country for sponsors/brands to engage with the right target audiences.
Basketball Leagues & Tournaments
Covering all Chinese Junior and High School Students in the nation
8 month seasons
4 regions nationwide
32 provinces and cities
3000+ campus leagues and tournaments
1000+ participating teams
Millions of online and offline reach